We are looking for an experienced project manager to develop and deliver the first phase of a bespoke suite of online arts resources to support the wellbeing of NHS and Social Care staff.

The Context

Interest in the health and wellbeing benefits of the arts has soared in recent years. Fuelled by a growing recognition of the evidence, the Healthcare sector and Welsh Government - as well as the wider public - are increasingly acknowledging the potential of the arts to help prevent illness, maintain people’s wellbeing and aid recovery. In response to this growing demand, and following on from our own Mapping Report, Arts & Health has become an important priority for the Arts Council of Wales.

Underpinned by strong partnerships, we have built up an extensive programme of Arts & Health work which includes:

  • A Memorandum of Understanding with the Welsh NHS Confederation now in its fourth year;
  • Funding support for all Health Boards in Wales to engage an Arts & Health Coordinator;
  • Acting as the secretariat for the National Assembly’s Cross-party Group on Arts & Health;
  • Investing in training and the Wales Arts Health & Wellbeing Network WAHWN;
  • Backing innovation through our partnership with Y Lab and the HARP Programme;
  • A joint programme of work – Celf ar y Cyd – with Amgueddfa Cymru to share and exhibit work from our national collections within the Covid field hospitals;
  • The cARTrefu Programme - with AGE Cymru and the Baring Foundation - supporting Artists in Residence within care homes in Wales.

The pandemic has injected our Arts & Health work with a renewed sense of urgency and purpose around supporting people’s mental health and wellbeing. It has also revealed the very significant challenges frontline healthcare staff are facing over a prolonged period and the impact this is having on their own health and wellbeing.

In response, Arts Council Wales is planning to create a bespoke suite of online arts resources to support our Healthcare workforce. The digital materials will form part of the wider package of resources that HEIW (Health Education Improvement Wales) is developing to support our frontline healthcare staff throughout the pandemic and into the recovery phase.

A technical partner will be contracted separately to build and develop a user-friendly and fully accessible digital portal for the arts resources. We want our online resources to be dynamic, engaging and fun, offering a wide range of opportunities for staff to actively try out new creative activities, share their creative work, connect with others and find enjoyment, distraction, release and relaxation in high-quality arts content.  It’s envisaged that the portal will include spaces for NHS staff to take part in arts workshops led by professional artists as well as access curated, ‘on-demand’ arts content, and be able to post their own creative work in a shared gallery and community space. It’s anticipated that the portal to be developed iteratively in response to user feedback. The first phase – which will extend to July 2021 – will focus on developing, testing and launching the portal.

We are looking to contract an experienced project manager to work closely with us at the Arts Council and the appointed technical partner to drive forward and oversee the successful development and launch of the first phase of the project. 

The project manager will be responsible for identifying and curating relevant digital arts content, commissioning new content and developing a longer-term plan and framework to take the portal from pilot phase to a stage where it is fully operational.

The Brief

The Project Manager will work closely with Arts Council of Wales’ Arts and Health portfolio leads, reporting to the Portfolio Manager, and consult closely with colleagues within HEIW’s Workforce Wellbeing Group (comprising NHS Workforce and Organisational Development Directors and Health and Wellbeing Leads) to:

  • Act as the primary regular contact on the project with the contracted technical partner to agree the scope, aims and relevant technical platform for the suite of resources.
  • Develop a plan and timeline for the first phase set up of the digital portal, including
  • Plan for the initial digital content based on the needs and interests identified by the HEIW Workforce Group;
  • Identifying existing digital arts content and negotiating licensing agreements for use on the portal;
  • Commissioning new digital participatory arts content;
  • Managing the associated budget.
  • Work with partners to manage the launch of the first phase of the portal.
  • Analyse initial user feedback and identification of future areas of focus based on user interest.
  • Developing a route map for further future phases of the development of the portal, including an associated commissioning framework and costings.


Successful bids will provide practical evidence of the following:

  • Substantial project management experience, particularly for the implementation and delivery of digital projects.
  • Experience of working closely with technical partners to deliver user-focused digital projects and a sound understanding of the associated challenges of setting up and delivering the first phase of a new project.
  • Experience of working with & commissioning arts and creative companies and practitioners, and an understanding of the arts and creative industries in Wales.
  • Experience of managing budgets.
  • Experience of working and communicating effectively with a range of stakeholders.
  • An awareness of the diversity of the NHS workforce in Wales and the impact that this will have on content curation and commissioning, both in the first and future phases of the project.
  • An understanding of the Arts and Health and Wellbeing field within Wales.
  • The capacity to begin the work quickly and to work intensively to meet deadlines.
  • Capacity to commence the engagement on 1 February 2021 and to hit the ground running.
  • Represents good value for money.


The value of this freelance contract is up to a maximum of £35,000 (including VAT if applicable).

We anticipate that the contract will run from 1 February 2021 until 31 July 2021 and will report to the Portfolio Manager (Arts and Health), Arts Council of Wales.


The deadline for receipt of submissions is midday 19 January 2021.

Decisions to award the work will be made by Arts Council of Wales officers, and will be based upon an assessment of fit with the requirements of the published brief and an interview.

Invitation to tender

For submission requirements and contact details, please download the accompanying Invitation to Tender pdf.